📈 Growth Engineering

Growth Engineering

Engineer your growth — don't hope for it. We build the systems, experiments, and loops that compound user and revenue growth at scale.

42%
Average Conversion Rate Lift
30%
DAU Growth Improvement
>1.2
Viral Coefficient Achieved

Engineering-Led Growth at Scale

Growth marketing rents users. Growth engineering owns them. We build the infrastructure that compounds — referral loops, experiments, personalisation, and retention systems.

🧪

A/B Testing Infrastructure

Feature flag-based experimentation platform that runs dozens of simultaneous tests — with statistical rigour, segment targeting, and automated significance detection.

🎯

Conversion Rate Optimisation

Funnel analysis, heatmaps, session recordings, and hypothesis-driven experiments that systematically improve conversion at every step — registration, activation, purchase.

🔗

Referral & Viral Loop Systems

Referral program engineering (k-factor > 1 is the goal), deep-link attribution, reward distribution, fraud prevention — the full stack for viral product growth.

🔔

Push & Notification Optimisation

ML-driven send-time optimisation, personalised push content, notification fatigue management — maximise engagement without destroying unsubscribe rates.

📱

App Store Optimisation (ASO)

Keyword research, metadata optimisation, screenshot A/B testing, rating strategy — systematic ASO that drives organic installs and lowers paid acquisition CPI.

🔄

Retention Engineering

Churn prediction models, re-engagement flows, habit-forming feature design, and lifecycle marketing automation — convert one-time users into power users.

Best-in-Class Growth Tools

We implement and integrate the tools that the world's fastest-growing companies use to engineer compounding growth.

OptimizelyLaunchDarklyMixpanelAmplitudeSegmentAppsFlyerBranchBrazeMailchimpPostmarkGoogle Analytics 4HotjarFullStoryHeapCleverTapOneSignal

The Growth Loop

A rigorous, data-driven process that builds compounding growth — measure, hypothesise, test, learn, and scale what works.

1
Baseline Audit
Current funnel metrics
2
Hypothesis
Prioritised growth levers
3
Experiment Design
A/B test architecture
4
Build
Feature flags & tracking
5
Measure
Statistical significance
6
Learn & Scale
Win → rollout → repeat

Growth That Compounds

Across our portfolio, growth engineering consistently delivers measurable, compounding improvements.

42%
Average Conversion Rate Lift
30%
DAU Growth Improvement
>1.2
Viral Coefficient Achieved
50+
A/B Tests Run Per Quarter
35%
Churn Reduction via Retention Systems
1M+
Downloads via ASO Optimisation

Accelerate Your Growth

Stop relying on paid acquisition. Build the systems that grow your product organically — referral loops, optimised funnels, and retention engineering that compounds.